Video and SEO

Becca Downer — Tue, 09 Jun 2009 11:37:39 +0000

Here at Scenestealer we’re always telling you how good Viral video is for SEO. However, Viral video isn’t the only tactic you should employ.

Its quite simple: blogging is great for your SEO and your search engine visibility. Starting a blog updates your website with fresh content, attracts links and improves your search results. Lets use my blog on Sophie Reade as an example.

Last Friday I told you that Sophie Reade from Big Brother (or Dogface as she’s now known) stars as “Action Amy” in Fun2Play. Well that blog has produced some pretty amazing results.

If I take a look at the Scenestealer Google Analytics report, I can see that traffic to the Scenestealer website increased eight-fold over the weekend.

The traffic source: People doing Google searches for Sophie Reade on Fun2Play. For example there were 56 visits from people searching for “Action Amy”, 53 visits from people searching for “Sophie Reade” and 24 visits from people searching for “Zoo today girls” (If you remember Fun2Play is also on Zoo Today where you can play with the embedded girls).

And that’s just the tip of the iceberg, there were also hundreds of visits from people searching for various combinations of “Action Amy”, “Fun2Play“, “Sophie Reade”, “Sophie Reade Video” and “Fun2Play girls”.

Of course, the Sophie Reade blog is slightly unusual because she is starring in Big Brother and there are lots of people searching for pictures and information about her. However, if you think about it, all you need to do is blog about relevant news and information that relates to your industry and you’re away.

For example, because Scenestealer is a digital media company that specialises in interactive video, we regularly comment on Viral Videos, (like Compare the Meerkat) digital ad campaigns (Alien Vs Predator) and video trends (Embedded video). We make these blogs relevant by linking in Scenestealer services and why we think its great for you.

And there we go, I’ve just done it again. I’ve blogged about something relevant and interesting and managed to tell you about Scenestealer in the process. Job done.

SceneStealer » Fun2Play

Video and SEO